Tag archive for ‘personal branding’

10+ Resume Templates That Turn Applications Into Interviews

by Peter North - on Aug 16th 2011 - 3 Comments
A bold, colorful booklet-style resume.

Your resume is designed for one single purpose: to win you an interview with a prospective employer. This is achieved almost exclusively by standing out among your fellow applicants. Job seekers are always looking to get their resume to the top of the pile, but strangely, very few of them take the initiative to make their resume visually...

Penelope Trunk Interview

by Thursday Bram - on Oct 4th 2009 - 1 Comment
Penelope Trunk

You shouldn’t outsource your social networking, says Penelope Trunk, even partially. She should know: not only have her columns and blog become popular sources of career advice, but she’s written a book, launched a startup, and built a personal network that has helped her succeed. Social Networking is a Must “Saying...

Sample Statement Of Work For Personal Branding Consulting Services

by Chris Cairns - on Aug 24th 2009 - No Comments
Cattle Brand on Cow

Several months ago, Smartlife published a series of posts on personal branding. During that time, I was approached by a local professional who expressed interest in acquiring the services of a personal branding consultant, but needed some help in articulating what he needed. So I volunteered to produce a Statement of Work for him. Here’s...

Interview With Dan Schawbel, Personal Branding Expert And Consultant

by Thursday Bram - on Apr 8th 2009 - 1 Comment
Dan Schawbel

Dan Schawbel is the expert on personal branding — not only is his new book out this month, but he’s also responsible for Personal Branding Magazine and Personal Branding TV. If you have questions about personal branding, Dan is the one you want to answer them. Why do you need a personal brand? On the surface, it can be hard to...

Personal Branding Intro

by Thursday Bram - on Mar 29th 2009 - 2 Comments
Goldfish Swimming

Decades ago, people didn’t talk about personal branding. If you wanted to think about how you could advance in your career back then, you focused on the benefits that you could provide to your company. These days, though, focusing on what you can do for the company won’t get you ahead. Instead, you need to build a personal...

Personal Branding Consultants Comparison Matrix

by Thursday Bram - on Feb 15th 2009 - 4 Comments
Hot Branding Irons

Comparing personal branding consultants can be a complicated procedure. Some offer what amount to the same services under different titles. Others have different credentials for the same services. A matrix offers a method of comparison that makes it a little easier to see how different consultants stack up. In this Excel-based matrix,...

A Guide To Career Management Services

by Thursday Bram - on Jan 28th 2009 - 3 Comments

When you look at what services a particular career professional lists, it can be like wading through mud. Without a guide it can be hard to tell just what, exactly, is the difference between “career transition coaching” and “career advancement coaching.” These are valuable services without a doubt, but a better...

50 Personal Branding Consultants Worth Working With

by Thursday Bram - on Jan 11th 2009 - 47 Comments

Creating a personal brand is rapidly becoming a necessity: both employers and customers are choosing whom they work with on the basis of a person’s personal brand just as much as their other qualifications. But developing your personal brand might not be as simple as you might hope: it’s not just a matter of buying a domain...